Instagram continues to be a fruitful source of fashion and celebrity scoops, as an image of a blonde Kendall Jenner lands on the Buro 24/7 Middle East picture desk. Following the announcement in April (also via the popular social media site) that Jenner will front Karl Lagerfeld's latest Fendi campaign alongside Lily Donaldson, a new image has surfaced thanks to hairstylist Sam McKnight.

McKnight posted the visual of Donaldson and Jenner with switched hair colours – Donaldson replaced her usual fair locks for Jenner's sultry dark tresses, and Jenner rocked a platinum blonde wig. Is this just a case of backstage fooling around or will the new campaign feature a white haired Jenner? Only time will tell. For now, enjoy the first look at the 19-year-old 'model of the moment' as a blonde bombshell below.

THE SWITCH UP: Kendall Jenner goes blonde while Lily Donaldson goes Brunette. Photo via Instagram