Accessories darling Eddie Borgo is the newest designer name to be snapped up to take the temporary reins at Target, in a newly announced limited edition collaboration. Borgo, who has such accolades as 2010 CFDA/Vogue Fashion Fund runner-up and 2011 CFDA Swarovski Award winner, joins the ranks with previous target collaborators such as Alexander McQueen, Peter Pilotto and Proenza Schouler. 

This collection is prime for festival season and features highly customisable jewellery, accessories and wall art: "Eddie has an amazing eye, and we love the ingenuity and quality of craftsmanship of this collection," says Kathee Tesija, chief merchandising and supply chain officer, Target.

Poppy Delevingne will front the campaign bringing her brand of cool to the eclectic limited edition collection. Prices are set at between $7.99 and $49.99 and the collection is expected to go on sale on July 12. Stay tuned to Buro 24/7 Middle East for all the latest fashion news.

Borgo