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Alexa Chung fronts a new campaign for Longchamp

Alexa Chung fronts a new campaign for Longchamp

Celebrating Paris

Text: Meeran Mekkaoui

Editor: Shannon Wylie


Image: Longchamp

Alexa Chung stars in Longchamp's latest ad campaign for Autumn/Winter '16. Get the full details with Buro 24/7 Middle East now...

British fashion model Alexa Chung and French luxury leather goods company Longchamp, have teamed up for the brand's Autumn/Winter '16 ad campaign. Set on the Parisian streets at rue Saint Honoré, the campaign was shot by famed fashion photographer Peter Lindbergh, marking the second time Chung and Lindbergh have collaborated together following Longchamp's Spring '16 campaign

Under the creative direction of Artistic Director Sophie Delafontaine, the ad campaign sees Chung flaunting the brand's iconic Pénélope Fantaisie handbag which features a combination of velvet and smooth leathers, complemented by a woolen sweater in a navy blue. In a second image, Chung showcases the brand's latest Paris Premier bag in red, while dressed in a reversible rabbit fur coat, translating the brand's timeless and elegant aesthetic. 

Discover the ad campaign now with Buro 24/7 Middle East...

Alexa Chung in Longchamp's Autumn '16 campaign

Then, go behind the scenes with Buro 24/7 Middle East... 

Behind the scenes: Alexa Chung in Longchamp's Autumn '16 campaign

Behind the scenes: Alexa Chung in Longchamp's Autumn '16 campaign

Longchamp's Autumn/Winter '16 advertising campaign can now be seen worldwide. 

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