After showcasing a colourful made-to-order collection, earlier this month, Jimmy Choo has now revealed a Cruise '17 campaign featuring the must-have accessory of the season: customisable candy-coloured add-ons. The new personalised collection includes the brand's most iconic styles — Jazz, Dundee, Keely, Grace, Vicky, Max and Macy – which are elegantly revisited with Swarovski embellishments, pom-poms, floral-meets-camouflage patterns, rich colours and a redefined heel. Then, on the handbags front, signature evening clutches including the Candy and Celeste, are just as effervescent with jewel-toned crystals that read: "I Want Choo, Choos Me, Only Choo".

Discover Jimmy Choo's Cruise '17 campaign images here...

First look: Jimmy Choo's Cruise '17 customisable collection

First look: Jimmy Choo's Cruise '17 customisable collection

First look: Jimmy Choo's Cruise '17 customisable collection

First look: Jimmy Choo's Cruise '17 customisable collection

First look: Jimmy Choo's Cruise '17 customisable collection

Speaking about the customisable collection, Jimmy Choo's Creative Director, Sandra Choi says, they were designed to: "Express a new level of individuality through your shoes. I was thinking about that giddy delight you see in children when they choose from a tray of sweets and I wanted there to be sense a showmanship and an irresistible boldness throughout the Cruise season," continued Choi.

Browse through the complete Jimmy Choo Cruise '17 collection here...

Then, discover how to customise your Jimmy Choo's here...

Now, read more about Jimmy Choo's 20th-anniversary celebration in New York during New York Fashion Week