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First look: Christopher Kane's Fall/Winter '16 ad campaign

First look: Christopher Kane's Fall/Winter '16 ad campaign

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Text: Meeran Mekkaoui

Editor: Shannon Wylie


Image: Buro 24/7

Christopher Kane blends fashion and recycled materials in his latest Fall/Winter '16 ad campaign...

The Scottish eponymous fashion label Christopher Kane has just released its Fall/Winter '16 ad campaign starring New Jersery-born model and musician, Jamie Bochert. After showcasing his Fall/Winter '16 collection during London Fashion Week, Kane collaborated with British photographer Alasidar McLellan, to capture the brand's chic street aesthetic with multi-layered silhouttes. Bouchert is captured flaunting head scarves made out of plastic and trinkets, juxtaposed against floral embellishments, delicate lace, tailored suits and fur details. 

The campaign draws inspiration from early portraits created by British fashion photographer, Cecil Beaton, and classic BBC documentaries, which are then translated through a series of coloured images of Bouchert, followed by black and white images too. 

Discover the Christopher Kane Fall/Winter '16 ad campaign here...

First look: Christopher Kane's Fall/Winter '16 ad campaign (фото 1)

First look: Christopher Kane's Fall/Winter '16 ad campaign (фото 2)

First look: Christopher Kane's Fall/Winter '16 ad campaign (фото 3)

First look: Christopher Kane's Fall/Winter '16 ad campaign (фото 4)

Then, celebrating 10 great years in the industry, Kane talks about his past, present and ever-growing portfolio in an exclusive interview with Buro 24/7

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