Discover Dior's must-see Cruise '18 campaign

Discover Dior's must-see Cruise '18 campaign


Text: Meeran Mekkaoui

Editor: Shannon Wylie

Image: Dior

A cool, chic, cruise air took over Dior's new campaign as the French luxury maison highlights the essence in a new seasonal collection. See it here first with Buro 24/7 Middle East...

Dior's captivating Cruise '18 collection, aptly titled Sauvage, is captured through the lens of New York-based photographer Cass Bird in a new must-see campaign. Once fronted by Jennifer Lawrence, the stylish follow-on from the new Cruise '18 campaign — set in the Upper Las Virgenes Canyon Open Space Preserve — offers up a series of images and a video (see below) that perfectly showcases the essence of the collection, think feminine and fierce. With familiar faces of the maison fronting the campaign, expect to see Grace Hartzel and Ruth Bell — who close the Spring/Summer '18 runway show during Paris Fashion Week — wearing the Georgia O'Keeffe-inspired modest-like silhouettes and this season's must-have accessories

Watch the video of Dior's Cruise '18 campaign here...

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Then, discover the new campaign images below...

Also, take a look at the best of the arrivals from the Dior x Guggenheim International Gala

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