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Louis Vuitton's new handbag campaign is three times as good as others

Louis Vuitton's new handbag campaign is three times as good as others

Starring Emma Stone, Leá Seydoux and Alicia Vikander

Text: Maddison Glendinning


Image: Craig McDean for Louis Vuitton

Louis Vuitton has tapped not one, not two, but three of its A-list ambassadors for its newest handbag campaign...

Earlier this week, Louis Vuitton announced that it will host its Cruise 2020 show at New York's famed JFK airport. Now, the French luxury brand is back in the headlines again with the launch of its newest handbag campaign. 

For the new season, the brand has tapped three famous faces from its stable of ambassadors to show of its newest wares. The newest addition to the LV family, Emma Stone, is lensed wearing a red Capucines bag whilst Leá Seydoux wears the Dauphine bag which was launched for Cruise 2019. Finally, Tomb Raider actress Alicia Vikander is snapped holding the Twist style. 

Louis Vuitton

Louis Vuitton

Louis Vuitton

The campaign was shot by Craig McDean and styled by Marie-Amélie Sauvé and will be released globally in May. 

It's not the first time the brand has utilised its famous friends in a campaign, with the Pre-Fall '19 lookbook starring 17 Hollywood stars

Now, here's what we know so far about the Gaultier x Supreme collab

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