First look: Tilda Swinton for Gentle Monster

First look: Tilda Swinton for Gentle Monster

Hollywood-approved sunglasses

Editor: Shannon Wylie

Image: Gentle Monster

An eyewear label's rise to worldwide prominence just received a major boost thanks to its new partnership with a Hollywood actress.

Eyewear brand Gentle Monster has just launched its new campaign starring Hollywood actress Tilda Swinton and the unique collaboration has resulted in three stunning new designs: Newtonic, Trickoflight and Eye Eye. Speaking about the capsule collection, Taye Yun, Vice President, Gentle Monster USA says: "Gentle Monster has always been an avid admirer of Ms. Swinton's artistry. Whether through film, photography or performance art, her vision and aesthetic is in-line with the Gentle Monster DNA. Not only is she Gentle Monster's muse, but she also represents the core identity of what Gentle Monster is all about." 

Discover the Tilda Swinton x Gentle Monster eyewear collection now...

Apart from the visual campaign, Swinton also appears in a video ad titled Endgame inspired by the movie The Seventh Seal. Directed by renowned artist and lensman Erik Madigan Heck, the 90-second clip sees Swinton engage in a game of strategies as she attempts to overpower her opponent. Watch the video here... 

Now, browse through the full suite of Gentle Monster eyewear pieces...

The Tilda Swinton x Gentle Monster eyewear collection will be available this March on Net-a-Porter. As well, don't miss Chanel's new Lottie Moss-starred eyewear campaign.

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