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Stella McCartney releases all-star video for Pop fragrance

#POPNOW

Text: Faizal Dahlawia


Image: YouTube

Some of the biggest young stars have come together for a special Stella McCartney road trip. Buro 24/7 Middle East has the details...

British luxury brand Stella McCartney has released the full ad video for its Pop fragrance. Shot by Grammy Award winning director Melina Matsoukas, it stars some of the biggest young names in the entertainment and fashion industry including Lourdes Leon, Grimes, Amandla Stenberg, and Kenya Kinski-Jones.

The full video edit – the brand had earlier released individual video snippets – sees the group of four, clad in different shades of pink and lilac, going on a road trip in a car that doubles as a swimming pool. Showcasing individuality and fun, the girls move from motel to desert where they spend the rest of the time dancing in the sand.

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