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Meet the new product promising to combat hair fall in the UAE

Meet the new product promising to combat hair fall in the UAE

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Text: Maddison Glendinning


Image: Supplied

Sick of your hair falling out every time you shower? Join the club. Meet the new product promising to combat the problem...

Hair fall — it's a shared problem amongst women in the UAE and one that very few companies have done much to combat. Until now, that is. 

Introducing KeraHealth, a promising new tablet that helps strengthen hair follicles to help reduce hair loss and to increase the overall health of your hair, as well as the appearance of your skin and nails. 

The brainchild of Dubai-based duo Fay and Ali Afghahi, KeraHealth was first launched in the United States in January where it's enjoyed great success so far. Now, the pair is setting their sights on the UAE and we caught up with Fay to find out more about why this product is a gamechanger. 

Ali and Fay Afghahi

 What demand had you seen in the market for a product like KeraHealth?

Hair loss and poor hair health is an ongoing subject of conversation in Dubai. When we started researching the question in greater depth we realised that hair loss is a major issue throughout the world. I think that is what really motivated us to create a truly effective product that would address the causes behind poor hair health and the issues of hair loss once and for all.

What sets it apart from other hair fall treatments on the market?

There is a plethora of products on the market, ranging from topical products to supplements and drug-based products. Firstly, before even working on our formulation we undertook the necessary scientific research to really understand the reasons behind hair loss in both men and women. With this key information in hand we then went about creating our exclusive ingredient, KerCysteine, which is the main active ingredient in both KeraHealth Men and Women. It's a highly absorbable form of keratin, the protein that constitutes 96 per cent of the hair's structure. Then we identified the optimal combinations of vitamins, minerals and antioxidants that were added to the KerCysteine. Very importantly we undertook clinical tests in Europe on our ingredients to make sure that they were safe and effective — these test results can be found on our website. Our nutraceuticals are drug-free and have amazing health benefits beyond combatting hair loss — like stimulating hair growth and promoting healthy nails and skin. 

Can you tell us a little bit about the testing you did on the product to ensure its safety?

Our clinical tests were carried out on humans (not animals!), in Italy, using a 'test' group versus a 'placebo' group over a period of three months. These were five different tests that measured everything from hair fall to tensile strength. There results were resoundingly conclusive, with no negative side effects being reported. Apart from being manufactured at an FDA-approved facility in the US, we also have a US GRAS approval which basically means that our ingredients are deemed safe. We pride ourselves on our products being gluten-free, lactose-free, drug-free and trans fat-free.

How do the male and female tablets differ?

The common cause between male and female hair loss is the lack of keratin in the body —for which we created our exclusive ingredient KerCysteine. Then there are reasons for hair loss that differ between men and women, so it made sense to create male and female specific formulations. The main culprit for male hair loss is an enzyme called DHT that is derived from testosterone. Many of the products on the market contain drugs that simply lower the levels of testosterone in order to stop the formation of DHT. Unfortunately this drug-related solution entails several negative side effects. In KeraHealth Men we have included beta-sitosterols (derived from pine trunk extract) that work effectively in reducing the formation of DHT (without touching testosterone levels) whilst also promoting a healthy prostate. So no hampering with hormones and only naturally sourced solutions that hold several positive health benefits.

When it comes to female hair loss, this is mainly caused by hormonal changes, ageing and oxidative stress. In order to protect against free radicals and environmental factors that can threaten the vitality of the hair, we have used the primary antioxidant, SuperOxide Distmutase. SOD is an essential metalloproteinase that represents the human body's first line of antioxidant defense. SOD also supports the immune system and has positive effects on heart and skin health. 

What can people expect from using the product? 

In the cases of extreme hair loss I recommend a dosage of four capsules per day for the first month (this can also be continued if desired). If loss is not severe, a dosage of two capsules per day is advised. At the end of the first month, you should already be able to see a substantial reduction in hair loss (typically under the shower or on your hair brush when brushing your hair). After the second month users will begin to see an increased rate of hair growth and as of the third month the quality of the hair growing will be stronger and shinier. In this time, you can also expect your nails to become much stronger and your skin brighter.

To view the clinical results and for more information, visit Kerahealth.com

Now, discover which of your favourite skincare brands has launched a new haircare range.

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