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Jeremy Scott debuts first fragrance for Adidas

Jeremy Scott debuts first fragrance for Adidas

Jeremy Scott for Adidas Originals

Editor: Buro 24/7


Image: WWD

Jeremy Scott's iconic winged sneakers for Adidas have been given a new fragrant lease of life – serving as the inspiration for the designer's first fragrance for the sportswear giant...

Jeremy Scott has unveiled his first fragrance with Adidas, titled:  Jeremy Scott for Adidas Originals. The unisex scent is encassed within an impressive glass replica of Scott's iconic Adidas winged sneakers, and comes complete with a small Adidas Originals shoe box.

Created in partnership with licensee Coty Inc, the new perfume will be available in a limited edition of 10,000 bottles come February at select Adidas Originals stores and boutiques worldwide.

Jeremy Scott debuts first fragrance for Adidas (фото 1)

“I got the go-ahead and started working on the fragrance and trying to create something unique that I felt was from me, which is such a difficult thing, because my talents lie in the visual and not in the olfactory,” Scott told WWD. “It’s been a real process and journey.”

The new unisex concoction features notes of Calabrian bergamot, incense, white pepper and cashmere wood. A visual campaign was shot by celebrated photography duo Inez van Lamsweerde and Vinoodh Matadin.

 

Jeremy Scott for Adidas Originals is available worldwide from February in a limited edition of just 10,000 bottles

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